| 1 | Potentiality of digital marketing in rural areas: Target the unexplored market Authors: Devjeet Chakraborty, A K Singh |
| 2 | Profitability analysis of selected oil and gas companies in India: A comparative study of gross profit margin and net profit margin Authors: P Boopathimaharaja, Dr. R Shanthi |
| 3 | The crucial role of psychological techniques in digital marketing to influence consumer behavior Authors: Nektarios Makrydakis |
| 4 | Behavioural aspects of investors: A conceptual exposition of demographic variables Authors: Santosh Sah, Dr. Anil Kumar Gupta |
| 5 | A study on financial performance evaluation of selected paint companies in India Authors: Avani Gautambhai Jani |
| 6 | Entrepreneurship as an instrument for generating employment avenue among youth Authors: Dr. Kanagaraj Kalimuthu Pages:20-26 Country:Ethiopia |
| 7 | Consumer perception- A comparative study on organised Vs unorganised retail business methodology in Chennai |
| 8 | Job insecurity factors of online food delivery boys: A comprehensive analysis and mitigation strategies |
| 9 | Billing application for computer shop using visual basic Authors: S Shanmugapriya, D Hariprasanth |
| 10 | Compensation administration and employees job performance in tertiary institutions: A study of Abubakar Tatari Ali polytechnic, Bauchi Authors: Aisha AG Umar, Nana Bature, Mohammed R Aliyu, Jaafar A Liman, Abdullahi Muhammad Pages:44-48 Country:Nigeria |
| 11 | A study on leverage analysis and earnings per share of selected pharmaceutical companies in India |
| 12 | Corporate social responsiblity practices by Paradeep phosphates limited (PPL): An analysis Authors: Surendra Kumar Mallick |
| 13 | The effectiveness of sales promotions on building brand value in super markets Authors: Dr. A Gokulakrishnan, Mofika S A, K Thirumalvalavan, Dr. V Vetrivel, Dr. K Vinayagam |
| 14 | The effect of stakeholder pressure on company performance mediating role of corporate social responsibility disclosure Authors: Dina Nurjannah, Aditya Septiani Pages:69-77 Country:Indonesia |
| 15 | An Emperical study on customer preferences of branded vehicles of Toyota and Kia motors with special reference to Coimbatore city Authors: Rezaan Zahir, M S Loganathan |
| 16 | Impact of minimum wage on employee turnover in public sector: Evidence from federal republic of Nigeria Pages:82-89 Country:Nigeria |
| 17 | Capital structure analysis: A study of selected fertilizer companies in India Authors: Hingu Kajalben Gunvantray, Sonal Nena |
| 18 | Revisiting the role of human resources in marketing |
| 19 | Influence of board structure on corporate financial performance in India Pages:97-104 Country:India |
| 20 | Total quality management: Control of all activities right from top to bottom within the organisation for successful future Authors: Devjeet Chakraborty Pages:105-109 Country:India |
| 21 | Managing stress at the organisational level through new age therapies Authors: Sayeeda Tabassum Pages:110-114 Country:India |
| 22 | The influential role of customer hospitality on purchase decisions in the retail landscape of Gujarat, India (With special reference To Bharuch city) Pages:115-121 Country:India |
| 23 | Changing dimensions of electronic payments Authors: Priti Rani, Kamlesh Rani Pages:122-130 Country:India |
| 24 | A study on stress management among bank employees with special reference to financial products Authors: Dr. Dharaben Nileshkumar Mehta Pages:131-135 Country:India |
| 25 | Agripreneurship development under the Agri-Clinics and Agri-Business Centres Scheme: Evidence from India with special reference to Tamil Nadu Authors: Dr. Ajaz Ahmad Ganaie, Dr. Mandeep Kaur Pages:136-140 Country:India |
